Seenboard vs Peec AI for small businesses

Is Peec AI worth it for a small business?

Peec AI is a capable AI search analytics tool, and it is clear about who it serves. Its pricing page is titled for marketing teams and SEO agencies, and the Starter plan is described as being for SEO and content managers.¹ The plans are sized for that work: 50 to 350 prompts, a choice of AI models, and several projects and countries.¹

A local bakery, dentist or plumber usually has a narrower question. When someone nearby asks ChatGPT or Google's AI for a recommendation, are you named, who is named instead, and what should you fix this week? Seenboard is built for that question, so this comparison looks at both tools through it.

We make Seenboard, so read this as a vendor's comparison: every number links to its source, and Peec AI's strengths have their own section.

Compared	Seenboard	Peec AI
Built for	One local business20	Marketing teams, SEO teams and agencies1
Price a month	$19 Solo, $39 Local10	$95 Starter, $245 Pro, $495 Advanced (€85, €205, €425 in Europe); Enterprise custom1
Questions or prompts	10 on Solo, 25 on Local1112	50, 150 or 3501
AI engines	ChatGPT, Gemini, AI Overviews and AI Mode13	3 chosen from 6; more as add-ons; up to 13 on Enterprise1
Location	Your city or a neighbourhood in 20 of 25 questions1425	A country per prompt: 1 on Starter, 3 on Pro and Advanced13
How often	Daily11	Daily1
AI answers a month	About 3,000 on Local22	4,500 on Starter1
Fact-checking	Every question, against up to 5 set details15	5 prompts against 5 facts you write, on Starter1
Fixes	3 a week, drafts written17	Ranked actions, site fixes first; suggested page edits9
Reporting	Monday email and a read-only link1823	Shareable dashboards; Looker Studio from Advanced1
API	Not offered	From Pro1
Users	Unlimited read-only teammates2124	Unlimited users, full or read-only access1
Free trial	Free week: 7 days, everything included, no card19	Offered; length and card terms not on the pricing page1

How much does Peec AI cost?

These are Peec AI's brand plans as its pricing page showed them on 17 October 2026, billed monthly. The page shows prices in dollars, or in euros to visitors from most of Europe:¹

• Starter: $95 a month (€85) for 50 prompts, 3 models and 1 project
• Pro: $245 a month (€205) for 150 prompts, 3 models and 2 projects
• Advanced: $495 a month (€425) for 350 prompts, 3 models and 5 projects
• Enterprise: custom pricing, billed annually

Peec AI says annual billing takes 15% off; Starter is then $80 (€70) a month.¹ Each extra AI model is an add-on: $30 a month on Starter, $70 on Pro and $140 on Advanced, with annual billing.¹ Agencies have separate plans, starting at $245 (€205) a month for 10,000 credits.²

Seenboard is priced in US dollars. Solo is $19 a month for 10 questions, and Local is $39 for 25 questions.¹⁰¹¹¹²

Which AI engines does each tool check?

Seenboard checks ChatGPT and Google's three AI surfaces: Gemini, AI Overviews and AI Mode.¹³ There is nothing to choose and nothing to add. If you are not sure how the three Google products differ, see AI Overviews vs AI Mode vs Gemini.

Peec AI's self-serve plans track 3 models that you choose from 6: ChatGPT, AI Mode, AI Overviews, Microsoft Copilot, Gemini and Naver AI, which Peec AI tracks in South Korea.¹⁹ You can pay to add more, Perplexity among them, and Enterprise tracks up to 13 models, including Claude, Grok and Mistral through their APIs.¹

To track the same four AIs as Seenboard on Starter, you add one model: $30 a month on annual billing.¹ If you need Microsoft Copilot, Naver AI or Perplexity, Peec AI covers them and Seenboard does not.

Can Peec AI track my city, or only my country?

Peec AI sets location by country. Each prompt has a location setting, and you choose which country it runs from.³ Starter includes 1 country; Pro and Advanced include 3.¹ Peec AI says it collects answers on dedicated infrastructure in every country it supports, which matters if you sell abroad.⁶

For a city, Peec AI's own advice is to write it into the prompt: its prompt guide tells local businesses to add location names to their prompts.⁴ Its pricing table also lists Local GEO on every plan; GEO, short for generative engine optimization, is the work of getting a business named in AI answers.¹ Peec AI can suggest prompts for each country you track, but its location setting stops at the country, so the city has to be in the prompt text.³

Seenboard starts from your city. 20 of your 25 questions are written the way people nearby ask, with your city or a neighbourhood in them, and the other 5 ask about your business by name.¹⁴²⁵ To see why the place in a question changes the answer, and how to test it by hand, read how to check if ChatGPT recommends your business. For the wider numbers on how people use AI to find local businesses, see AI local search statistics for 2026.

How many questions do you get, and how often?

Both tools ask every day.¹¹¹ Peec AI gives you more volume. Its own formula is prompts times models times days, so Starter's 50 prompts on 3 models make 4,500 AI answers a month, Pro 13,500 and Advanced 31,500.¹ Seenboard Local asks 25 questions on 4 AIs every day, about 3,000 answers a month.²²

That gives Peec AI Starter 1.5 times the volume of Seenboard Local. Volume helps when each prompt is a question a real customer would ask. On Seenboard, review the 25 questions in setup so they cover every service and area you want to be found for, because 20 of them stay fixed after that.²⁵

What happens when AI gets your details wrong?

Both tools compare what AI says about you with facts you confirm. Peec AI's fact-checking pulls claims from the prompts you select and marks each one supported or contradicted against facts you write, and its agent can draft those facts for you.⁵ Your plan sets the limits: Starter checks 5 prompts against 5 facts, Pro 10 prompts and 20 facts, Advanced 25 prompts and 50 facts, and Enterprise has no limit on either.¹ Its facts can be any statement you write, which suits brands with many products.

Seenboard checks every answer that names you, on all of your questions and every AI, against the details you confirm in setup: your address, phone number, opening hours, website and price range.¹⁵ When an AI gives a wrong address, phone number or opening hours, you get an alert.¹⁶ These details are fixed, so you cannot add statements of your own.

What does each tool tell you to fix?

Peec AI ranks actions with the evidence behind each one: site fixes first, then changes to your own pages and earned actions such as getting listed or growing reviews.⁹ It can draft an action from a page or document, and a content optimizer suggests edits to your existing pages in an in-app editor.⁹

It also lists sources that name competitors but not you, audits which AI bots your robots.txt (the file that tells bots which pages they may read) allows, and can show visits from AI assistants through Google Analytics.¹ Reports come as shareable dashboards on every plan, plus a Looker Studio connector from Advanced.¹

Seenboard writes 3 fixes a week with the drafts ready to use, and a Monday email points you to them.¹⁷¹⁸ If you are weighing technical fixes such as schema markup or an llms.txt file, here is what the evidence says.

Where is Peec AI stronger?

If any of these matter to you, Peec AI is the better choice:

• More AI engines. Microsoft Copilot and Naver AI on every plan's menu, Perplexity as an add-on, and up to 13 models on Enterprise.¹
• More countries. 3 countries on Pro and Advanced and unlimited languages; its FAQ adds that tracking other countries costs nothing extra.¹
• More volume. 50 to 350 prompts and 4,500 to 31,500 answers a month on the self-serve plans.¹
• Your own prompts. You write or pick every prompt yourself, with suggestions if you want them.³ Seenboard writes your 25 questions; you review them in setup, then 20 stay fixed so your score compares month to month, and 5 can be swapped any time.²⁵
• Data access. An API from Pro, a Looker Studio connector from Advanced, and a Model Context Protocol connection on every plan, so AI assistants such as Claude can read your Peec AI data.¹⁷
• Agencies. Separate agency plans with client users and pitch projects for prospects.²
• Enterprise. Single sign-on, custom prompt setup and dedicated support.¹
• Online shops and ads. AI shopping tracking from a Shopify or CSV product catalogue, and a library of the ads shown in AI answers.¹
• Research. Peec AI publishes free research, such as a 500,000-prompt study of how often AI Overviews appears. It is vendor research, but useful whichever tool you use.⁸

Where is Seenboard stronger?

• Price for one business. Local is $39 a month; Peec AI Starter is $95.¹¹⁰
• Four AIs included. ChatGPT, Gemini, AI Overviews and AI Mode, with no picking and no add-ons.¹³
• Your city in the questions. 20 of your 25 questions name your city or a neighbourhood, written for you from the start.¹⁴²⁵
• Every question fact-checked. Answers that name you, on all 25 questions, are checked for your address, phone, hours, website and price range.¹⁵
• Picked for you. 3 fixes a week with drafts, and a Monday email.¹⁷¹⁸

Which should you choose?

Choose Peec AI if you are a marketing team or an agency, sell in several countries, or need Microsoft Copilot, Perplexity, an API or single sign-on.

Choose Seenboard if you run a local business, your customers ask AI for recommendations in your area, and you want to be told what to fix each week.

Seenboard is not affiliated with Peec AI. Peec AI's details come from its public pages, read on 17 October 2026.

To see more options side by side, read our roundup of AI visibility tools for small businesses.